Do not use the Ivomec pour on either--it is very potent, meant to penetrate the skin of cattle. Horses' skin is very different & the pour on may cause problems for them.
The only kind to use orally on horses is the ordinary injectable form. As MA said, do not use the Ivomec Plus, that is different again and NOT to be used for horses.
As for what the vets say about using the cattle dewormer for horses--many here have been selling it to their customers for years. Some vets will not say it is okay to use, but they will not tell you not to use it. Some vets will tell you that it's okay to use, and you may as well save money by using it instead of the paste. One vet that formerly recommended it has since told me that he no longer recommends it, because he's had two clients lose horses to parasites, specifically migrating small strongyles--the red bloodworms. He says for some reason it appears that the liquid is no longer effective against the migrating strongyles. I am not entirely convinced, as I have asked other vets about this issue & none have had any such issues with their clients' horses.
This vet told me that the two horses in question were show horses that are well cared for, they are not the neglected sort of horses that never get dewormed. However, I would have additional questions, because I know that even some expensive show horses do not get regular, routine care. Sure, the horses were dewormed with the liquid dewormer, but how often? People will say "I deworm them regularly" and to them that means every couple of years--but they aren't going to admit that when one of their horses has just died due to a worm-related issue. So, before I am convinced there is proof of a problem (two horses out of the countless hundreds that get dewormed with liquid Ivomec just in this area alone) I would want to know how often these horses were dewormed and when the last deworming took place...and what their living conditions were.
I do know that the Ivomec is very effective at "getting" worms--ascarids, both small and large strongyles, and all stages of bots. Also pinworms and some external parasites....if it kills the external parasites then it has to be working systemically on the horse--it isn't just killing whatever worms it comes into contact with in the intestinal tract.